Mind Your Manners : Managing Business Cultures in the New Global Europe, Paperback

Mind Your Manners : Managing Business Cultures in the New Global Europe Paperback



Praised by Business Week as 'invaluable political and psychological profiles of each nationality...a wonderfully entertaining view of others as well a ourselves' and named a Financial Times Business Book of the Year, Mind Your Manners has become a 50,000-copy bestseller and the standard guide to European business cultures for over a decade.

Now in a fully expanded and updated third edition, this practical guide contains a further fifteen country chapters including all the additional countries - from the Baltics to the Balkans - becoming a members of the European Union, the world's biggest global market.

This major new edition comprehensively covers no fewer than thirty-three different business cultures including non-EU Norway, Switzerland, Russia and America.


  • Format: Paperback
  • Pages: 288 pages, B&W maps and diagrams
  • Publisher: Hodder & Stoughton General Division
  • Publication Date:
  • Category: Business ethics
  • ISBN: 9781857883145



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