Leveraging the New Infrastructure : How Market Leaders Capitalize on Information Technology Hardback
by Peter Weill, Marianne Broadbent
Hardback
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Description
Imagine thinking about your company's information technology in the same way that you think about its investment portfolio: as a bundle of assets that--when managed right--will generate revenues and savings.
Here's just such a framework for leveraging IT (technology, networks, data, and software)--one that enables business managers to make the important decisions about the potentially confounding mix of high-technology that influences near- and long-term planning, affects the ability to support customers, and dictates the flow of daily operations.
Drawing upon their rigorous research with more than 100 top multinationals, the authors present a rich and varied range of examples of IT investment strategies that have reaped rewards for firms such as Citibank, Honda, Johnson & Johnson, Ralston Purina, the Development Bank of Singapore, and Telstra.
This hands-on resource, compete with benchmarks and case studies, creates the common ground where both management and IT can meet, communicate their goals, and agree on the best plan for getting there.
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Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Hardback
- Pages:320 pages
- Publisher:Harvard Business Review Press
- Publication Date:19/05/1998
- Category:
- ISBN:9780875848303
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Information
-
Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Hardback
- Pages:320 pages
- Publisher:Harvard Business Review Press
- Publication Date:19/05/1998
- Category:
- ISBN:9780875848303