MKTG 9 : Principles of Marketing Mixed media product
Created by the continuous feedback of a "student-tested, faculty-approved" process, MKTG 9 (Print + Online) maximizes student effort and engagement by empowering them to direct their own learning, through as single, affordable course solution.
MKTG 9 offers full coverage of a course concepts through unique resources and features that reflect the natural study habits of students, accompanied by straightforward assignment options for instructors.
- Format: Mixed media product
- Pages: 432 pages, illustrations
- Publisher: Cengage Learning, Inc
- Publication Date: 21/02/2015
- Category: Economics
- ISBN: 9781285860169