Fair Design : Architecture for Exhibition Hardback
by Sibylle Kramer
Part of the Architecture in Focus series
Hardback
- Information
Description
At trade fairs, companies compete for attention of the visitors; ideally corporate identity and corporate design needs to be linked together.
The build-up of an enterprise in miniature, which always consists of dealing with limited space and budget, is a true challenge for any designer of temporary architecture.
It is imperative to merge the architectural with the communicative elements and thereby not only create a stage for a spectacular performance, but also a framework to present the fair team in a way that leaves the visitor with an enduring impression.
Therefore architectural eye-catcher are used as well as mediums which activate all senses.
The volume presents around 70 chosen projects of the last fair years all around the world.
Information
-
Unavailable
- Format:Hardback
- Pages:272 pages, Illustrated in colour throughout
- Publisher:BRAUN
- Publication Date:01/11/2008
- Category:
- ISBN:9783938780626
Information
-
Unavailable
- Format:Hardback
- Pages:272 pages, Illustrated in colour throughout
- Publisher:BRAUN
- Publication Date:01/11/2008
- Category:
- ISBN:9783938780626
