Fun Inc. : Why Games are the 21st Century's Most Serious Business, Paperback

Fun Inc. : Why Games are the 21st Century's Most Serious Business Paperback



'Tom Chatfield's "Fun Inc." is the most elegant and comprehensive defence of the status of computer games in our culture I have read, as well as a helpful compendium of research...The numbers surrounding the sector are certainly thudding.

By the end of 2008, annual sales of video games - not including consoles or devices - was $40 billion, comfortably outstripping the movie business.

In the same year, Nintendo's employees were more profitable per head than Google's.

The sheer pervasiveness of game experience - 99 per cent of teenage boys and 94 per cent of teenage girls having played a video game - means that instant naffness falls upon those who express a musty disdain for the medium.

In fact, as "Fun Inc." elegantly explains, computer game-playing has a very strong claim to be one of the most vital test-beds for intellectual enquiry' - "Independent".


  • Format: Paperback
  • Pages: 272 pages
  • Publisher: Ebury Publishing
  • Publication Date:
  • Category: Sport & leisure industries
  • ISBN: 9780753519455



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