How to Succeed As A Freelancer In Publishing Paperback / softback

This book tells you how to build a successful freelance business around supplying publishing services.

The publishing industry depends on freelancers: writers and editors, proofreaders and designers, PR and typesetters.

For those in the know, there is a wealth of opportunities on offer.

Graduates, retired professionals, in-house editors, career-changers - more and more people are taking the plunge and going freelance.

You can succeed as a freelancer in publishing, and this book shows you how.

It includes top tips; insider knowledge and case studies; information on how to market yourself, deal with finance and find out what your clients are looking for - plus invaluable insights from other successful freelancers and industry experts. Contents: Acknowledgements; Introduction; What's this book about?; Who's this book for?; Why did we write this book?; Who are the authors?; How do I use this book?; How can I find out more about freelancing?; 1.

Suits You, Sir?; Having the necessary ability; Drawing on experience; Thinking about qualifications; Loving your job; Donning your business cap; Being your own boss; Dealing with financial uncertainty; Handling technology; Coping with ebb and flow; Organizing your workload; Handling rejection; Being a people-person; Working from home; Balancing home and work; Considering your health; 2.

Setting Up Shop; Considering your timing; Checking that you will be self-employed; Determining your business structure; Registering as self-employed; Setting up Class 2 National Insurance payments; Choosing a business name; Preparing your work environment; 3.

Running Your Business; Protecting yourself with terms and conditions; Setting clear boundaries: the project agreement; Signing confidentiality agreements; Understanding copyright; Safeguarding your data; Managing your workload; Keeping happy, healthy, and productive; Going in-house; Evolving your business; Taking time off; Summary; 4.

Money, Money, Money; Setting your rates; Charging clients; Getting paid on time; Deducting business expenses; Filing your tax return; Paying your taxes; Opening a business bank account; Finding help; 5.

Marketing Your Business; Defining your marketing strategy; Representing your business; Sending mailshots; Building your own website; Selling yourself; Working for free; 6.

Keeping Up with the Kids: Digital Marketing; Getting ranked; Socializing virtual-style; Going viral; Paying for the privilege; Maintaining your digital presence; Blogging for your supper; Seeing is believing; Over to the experts: The freelancer's guide to building their reputation on the internet; Case study: Creative marketing; 7.

Working with Frenemies; Collaborating with your competitors; Researching your competition; Establishing contact; Passing the buck; Branching out; Finding a mentor; Motivating each other; Ranting about rates; Working together; Case study: Contacts, contacts, contacts; 8.

Dealing with Different Types of Clients; Taking a professional approach; Accepting and following the brief; Being friendly - to a point; Dealing with difficult clients; Working with different clients; Case study: Standing in the author's shoes; Case study: Seeing clients from both sides of the fence; 9.

Exploring All Avenues; Which is the best role for you?; Choosing your freelance role; Over to the experts; 10.

Inspirational Stories; A journey through publishing; The accidental freelancer; Calling all freelancers!; Is it catching?

Viral and digital marketing in the book world; If at first you don't succeed...; Useful Contacts; Index.