Public Relations For Dummies Paperback / softback
by Eric Yaverbaum, Ilise Benun
Paperback / softback
- Information
Description
Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth.
Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis
Information
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In Stock - Less than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:384 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:30/05/2006
- Category:
- ISBN:9780471772729
Other Formats
- PDF from £12.34
- EPUB from £12.34
Information
-
In Stock - Less than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:384 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:30/05/2006
- Category:
- ISBN:9780471772729