Advertising as Communication Paperback / softback
by Gillian Dyer
Part of the Studies in Culture and Communication series
Paperback / softback
- Information
Description
Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture.
This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:248 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:18/11/1982
- Category:
- ISBN:9780415027816
Other Formats
- PDF from £16.19
- EPUB from £29.15
- Hardback from £125.08
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:248 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:18/11/1982
- Category:
- ISBN:9780415027816