Trade Fair Design Annual 2019/20 Hardback
Edited by Sabine Marinescu, Janina Poesch
Hardback
- Information
Description
So-called Instagramability has long become part of our communication policy - has the design of trade fair stands also changed as a consequence?
Is the presentation's focus no longer the product but rather the potential customer and their interaction?
How important are live experiences in order to draw the full attention of visitors?
What effect does this have on the communication strategy and on the spatial design?
These are questions pursued by the new Trade Fair Design Annual with 60 exceptional examples. Text in English and German. Also available: Trade Fair Design Annual 2018/19 ISBN 9783899862829
Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:288 pages, 300 colour
- Publisher:AVEdition
- Publication Date:09/12/2019
- Category:
- ISBN:9783899863130
Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:288 pages, 300 colour
- Publisher:AVEdition
- Publication Date:09/12/2019
- Category:
- ISBN:9783899863130