Mastering Fashion Marketing Paperback / softback
by Tim Jackson, D. Shaw
Part of the Macmillan Master Series series
Paperback / softback
- Information
Description
This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry.
It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.
Information
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In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:240 pages, 240 p.
- Publisher:Bloomsbury Publishing PLC
- Publication Date:22/12/2008
- Category:
- ISBN:9781403919021
Information
-
In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:240 pages, 240 p.
- Publisher:Bloomsbury Publishing PLC
- Publication Date:22/12/2008
- Category:
- ISBN:9781403919021
