Corporate Diplomacy : The Strategy for a Volatile, Fragmented Business Environment, Hardback Book

Corporate Diplomacy : The Strategy for a Volatile, Fragmented Business Environment Hardback

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Description

Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent.

In each chapter, real--life examples illuminate the key message managers should take away from the book.

It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.

Information

  • Format: Hardback
  • Pages: 324 pages
  • Publisher: John Wiley and Sons Ltd
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9780470848906

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