Million Dollar Weekend : The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours
Noah Kagan
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Hooked : How to Build Habit-Forming Products
Nir Eyal
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Influence, New and Expanded UK : The Psychology of Persuasion
Robert B, PhD Cialdini
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Consumer Behavior, Global Edition
Michael Solomon
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Do Penguins Eat Peaches? : And other unexpected ways to discover what your customers want
Katie Tucker
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Applied Marketing Analytics Using R
Gokhan Yildirim
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Marketing Fashion : Critical Perspectives on the Power of Fashion in Contemporary Culture
Karin M. (University of Boras, Sweden) Ekstrom
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This Is Personal : The Art of Delivering the Right Email at the Right Time
Brennan Dunn
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Lean Analytics : Use Data to Build a Better Startup Faster
Alistair Croll
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The Rise of Positive Luxury : Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth
Wided (B&C Consulting Group) Batat
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European Consumers in the Digital Era : Implications of Technology, Media and Culture on Consumer Behavior
Malgorzata (Dept. of Intnl Management, Poznan Univ. o Bartosik-Purgat
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Customer Relationship Management : Concepts, Applications and Technologies
Daniel D. Prior
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Consumer Ethnocentrism, Country of Origin and Marketing : Food Market in Poland
Pawel (University of Lodz, Poland.) Bryla
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Appraisal and the Transcreation of Marketing Texts : Persuasion in Chinese and English
Nga-Ki Mavis Ho
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Customer Relationship Management : Concepts, Applications and Technologies
Daniel D. Prior
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Transhumanisms and Biotechnologies in Consumer Society
Jennifer Takhar
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The Routledge Handbook of Digital Consumption
Rosa Llamas
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Digital Analytics for Marketing
A. Karim Feroz
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Digital Analytics for Marketing
A. Karim Feroz
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Consumer Behavior
Ayalla Ruvio
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Creating the Viewer : Market Research and the Evolving Media Ecosystem
Justin Wyatt
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Creating the Viewer : Market Research and the Evolving Media Ecosystem
Justin Wyatt
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