The "Wal-Mart" Effect : How an Out-of-town Superstore Became a Superpower Paperback
Charles Fishman takes us into the heart of the biggest company on earth, ever, to show how the 'Wal-Mart effect' shapes lives everywhere, whether for cleaners in America, bicycle-makers in China or salmon farmers in Chile.
Now Wal-Mart's influence is so great it can determine everything from working practices to market forces themselves, Fishman asks: how did a shop manage to do all this? And what will the ultimate cost of low prices be?
- Format: Paperback
- Pages: 336 pages
- Publisher: Penguin Books Ltd
- Publication Date: 01/02/2007
- Category: Retail sector
- ISBN: 9780141019796