The Advertising Solution : Influence Prospects, Multiply Sales, and Promote Your Brand EPUB
by Craig Simpson
EPUB
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Description
Love it or hate it, advertising remains a key component in acquiring customers and nurturing brand engagement. Distilling the wisdom of the worlds greatest advertisers, direct marketing expert Craig Simpson delivers an education on how to create best-in-class direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. He takes readers through basic principles and time-tested methods of creating effective ad copy that increases profits. Dissecting the principles of legendary marketers like Robert Collier, Claude Hopkins, John Caples, and David Ogilvy, the reader will find applications to modern digital marketing, direct marketing, and inspiration for headline writing and beyond.
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- Format:EPUB
- Pages:214 pages
- Publisher:Entrepreneur Press
- Publication Date:17/10/2016
- Category:
- ISBN:9781613083512
Other Formats
- Paperback / softback from £12.23
Information
-
Download Now
- Format:EPUB
- Pages:214 pages
- Publisher:Entrepreneur Press
- Publication Date:17/10/2016
- Category:
- ISBN:9781613083512