International Public Relations : Perspectives from deeply divided societies EPUB
Edited by Ian Somerville, Owen Hargie, Maureen Taylor, Margalit Toledano
Part of the Routledge New Directions in PR & Communication Research series
EPUB
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Description
- Pioneering, empirical research on the role of PR in extremely challenging situations
- Truly global perspectives encourages the analysis of PR from the 'margins';
- Challenge what some scholars view as the US hegemony in PR and contributes to the theoretical development of the discipline;
- Redefines the role of public relations in society by emphasizing its potential contribution to peace building, conflict resolution, and empowering civil society.
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- Format:EPUB
- Pages:282 pages
- Publisher:Taylor & Francis
- Publication Date:12/08/2016
- Category:
- ISBN:9781317507901
Information
-
Download Now
- Format:EPUB
- Pages:282 pages
- Publisher:Taylor & Francis
- Publication Date:12/08/2016
- Category:
- ISBN:9781317507901