Social Marketing : Behavior Change for Good Paperback / softback
by Nancy R. Lee, Philip Kotler, Julie Colehour
Paperback / softback
- Information
Description
Social Marketing: Behavior Change for Good, 7th Edition is the definitive guide for designing and implementing memorable social marketing campaigns.
Authors Nancy R. Lee, Philip Kotler, and Julie Colehour present a proven 10-step strategic marketing plan and guides students through each stage of the process.
Information
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In Stock - Less than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:576 pages
- Publisher:SAGE Publications Inc
- Publication Date:16/06/2023
- Category:
- ISBN:9781071851647
Other Formats
- Paperback / softback from £61.53
Information
-
In Stock - Less than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:576 pages
- Publisher:SAGE Publications Inc
- Publication Date:16/06/2023
- Category:
- ISBN:9781071851647