How did Pixar go from producing CAT scan images to winning Oscars?
How did Steve Jobs turn Apple into a world-beating company?
How does Amazon's culture encourage innovation? How can you find the creative solutions demanded by our ever-changing world?
The answer, according to renowned business thought-leader Peter Sims, is "Little Bets".
In these fast-moving times, it's next to impossible to predict what's around the corner, and harder still to formulate a foolproof plan to deal with it.
Truly innovative companies, Sims argues, don't get caught up in projections and predictions.
Instead, they embrace uncertainty, take a chance, fail quickly and learn fast.
This method has formulated thousands of modern advances, from Google's PageRank to Starbucks coffee shops - if you harness its power, what could you achieve?
- Format: Paperback
- Pages: 224 pages
- Publisher: Cornerstone
- Publication Date: 05/01/2012
- Category: Advice on careers & achieving success
- ISBN: 9781847940490