Stories, Visions and Values in Voluntary Organisations
Christina Schwabenland
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Brand Management : Principles and Applications for Effective Branding
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Marketing Communications : Integrating Online and Offline, Customer Engagement and Digital Technologies
PR Smith
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Data Storytelling in Marketing : How to Tell Persuasive Stories Through Data
Caroline Florence
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How to Use Customer Data : Navigating GDPR, DPDI and a Future with Marketing AI
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An Instructor's Manual to H2H Marketing Case Studies : Teach Human-to-Human Marketing Effectively
Philip Kotler
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Expert Secrets : The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
Russell Brunson
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Brave New Work : Are You Ready to Reinvent Your Organization?
Aaron Dignan
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Predictable Revenue
Aaron Ross
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Airline Marketing and Management
Stephen Shaw
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Strategic Market Management : Global Perspectives
David A. (University of California, Berkeley) Aaker
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Russell Brunson
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