Grundlagen des E-Commerce : Strategien, Modelle, Instrumente
Frank Deges
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Der neue Online-Handel : Geschaftsmodelle, Geschaftssysteme und Benchmarks im E-Commerce
Gerrit Heinemann
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Mastering Fashion Buying and Merchandising Management
Tim Jackson
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Adrienne Baker
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Kenneth Blakemore
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Emmett Cox
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Andrew Ross
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Susan (Cranfield School of Management) Baker
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Alexandre Basquet
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Francesca de Chatel
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Isaac Cowie
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Kim (University of Melbourne) Humphery
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