Shoveling Smoke : Advertising and Globalization in Contemporary India
William Mazzarella
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Tell Tchaikovsky the News : Rock 'n' Roll, the Labor Question, and the Musicians' Union, 1942-1968
Michael James Roberts
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Tell Tchaikovsky the News : Rock 'n' Roll, the Labor Question, and the Musicians' Union, 1942-1968
Michael James Roberts
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Effective Radio Advertising : A Guide to Winning Customers with Targeted Campaigns and Creative Commercials
Marc Weinberger
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Imagination
Stephen Bayley
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Advertising : Its Business, Culture and Careers
Andy Tibbs
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Celebrity and Glamour in Contemporary Russia : Shocking Chic
Helena (Ohio State University, USA) Goscilo
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Celebrity and Glamour in Contemporary Russia : Shocking Chic
Helena (Ohio State University, USA) Goscilo
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Brand Journalism
Andy Bull
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Advertising, the Media and Globalisation : A World in Motion
John (University of Melbourne, Australia) Sinclair
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The Evolution of Integrated Marketing Communications : The Customer-driven Marketplace
Don (Northwestern University, USA) Schultz
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Promotional Culture and Convergence : Markets, Methods, Media
Helen Powell
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Promotional Culture and Convergence : Markets, Methods, Media
Helen Powell
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Advertising and Psychology (RLE Advertising)
Leslie Gill
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Advertising at the Crossroads (RLE Advertising)
Max Geller
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Advertising Explained (RLE Advertising)
Dennis Caton
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Advertising Today and Tomorrow (RLE Advertising)
W.A. Evans
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Advertising A New Approach (RLE Advertising)
Walter Taplin
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Advertising, The Uneasy Persuasion (RLE Advertising) : Its Dubious Impact on American Society
Michael Schudson
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Commercial Advertising (RLE Advertising)
Thomas Russell
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Planning Advertisements (RLE Advertising)
Gilbert Russell
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The Business of Advertising (RLE Advertising)
Clarence Moran
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The Economic Implications of Advertising (RLE Advertising)
Otto Firestone
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The Economics of Advertising (RLE Advertising)
Frederic Taylor
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