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The World Television Industry (Routledge Revivals) : An Economic Analysis Paperback / softback
by Peter Dunnett
Paperback / softback
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Description
First published in 1990, The World Television Industry uses economic analysis to examine recent changes in the television industry.
It uses the theory of public good and a model of industrial organization to identify the major forces determining the nature of the television product in the late twentieth century.
The forces of supply and demand for an unusual product - often requiring a 'double' sale, to a consumer and to an advertiser - are examined, as are alternative methods of financing.
The all-pervading role of government is discussed at length.
Information
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Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:246 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:16/04/2012
- Category:
- ISBN:9780415615204
Other Formats
- Hardback from £124.88
Information
-
Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:246 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:16/04/2012
- Category:
- ISBN:9780415615204