Strategic Management in Sport Hardback
by Danny O'Brien, Milena M. Parent, Lesley Ferkins, Lisa Gowthorp
Hardback
- Information
Description
What role can strategic thinking play in contemporary sport management?
It can be the difference between leading or languishing – it’s that important!
Covering sport at all levels, from community-based sport to elite sport, this is the first textbook to focus on strategic management in a sport context. The book introduces the fundamentals of strategic planning, environmental analyses, strategic direction and leadership, strategy formulation and selection, implementation, strategic control, and change management.
Designed to encourage students to develop a strategic mindset, as well as critical thinking and problem-solving skills, the book unpacks key concepts such as leadership, governance, organizational change, and the multiple layers of strategy in sport.
Full of real-world case studies from diverse, international sport business environments, and useful pedagogical features such as review questions and guides to online resources, this is an essential text for any sport management course and an invaluable resource for sport development, recreation management, or events management courses.
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Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:184 pages, 7 Tables, black and white; 27 Line drawings, black and white; 4 Halftones, black and whit
- Publisher:Taylor & Francis Ltd
- Publication Date:14/05/2019
- Category:
- ISBN:9781138290020
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Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:184 pages, 7 Tables, black and white; 27 Line drawings, black and white; 4 Halftones, black and whit
- Publisher:Taylor & Francis Ltd
- Publication Date:14/05/2019
- Category:
- ISBN:9781138290020