Consumers, Corporations, and Public Health : A Case-Based Approach to Sustainable Business, Paperback / softback Book

Consumers, Corporations, and Public Health : A Case-Based Approach to Sustainable Business Paperback / softback

Edited by John A. (Charles Edward Wilson Professor of Business Administration and Professor in Health Quelch

Paperback / softback

Available to Order - This title is available to order, with delivery expected within 2 weeks
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The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare. Consumers, Corporations, and Public Health assembles 17 case studies at the intersection of business and public health to illustrate how each side can inform and benefit the other.

Through contemporary examples from a variety of industries and geographies, this collection provides students with an appreciation for the importance of consumer empowerment and consumer behavior in shaping both health and corporate outcomes.

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£62.86

Available to Order - This title is available to order, with delivery expected within 2 weeks
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