Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition
Gary Armstrong
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Principles of Marketing, An Asian Perspective, Global Edition, 5th edition
Philip Kotler
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Winning Global Markets : How Businesses Invest and Prosper in the World's High-Growth Cities
Philip Kotler
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Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability
Philip Kotler
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Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability
Philip Kotler
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Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know
Philip Kotler
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Corporate Social Responsibility : Doing the Most Good for Your Company and Your Cause
Philip Kotler
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Success in Social Marketing : 100 Case Studies From Around the Globe
Nancy R. Lee
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Success in Social Marketing : 100 Case Studies From Around the Globe
Nancy R. Lee
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Confronting Capitalism : Real Solutions for a Troubled Economic System
Philip Kotler
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HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Harvard Business Review
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The Quintessence of Strategic Management : What You Really Need to Know to Survive in Business
Philip Kotler
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Transformational Sales : Making a Difference with Strategic Customers
Philip Kotler
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H2H Marketing : The Genesis of Human-to-Human Marketing
Philip Kotler
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H2H-Marketing - von Menschen fur Menschen : Marketing mit mehr Verantwortung und Nachhaltigkeit - Konzeption und Umsetzung
Philip Kotler
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