Lean Marketing : More Leads. More Profit. Less Marketing.
Allan Dib
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Ogilvy on Advertising
David Ogilvy
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Belstaff : Our First 100 Years
Charlie Porter
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Confessions Of An Advertising Man
David Ogilvy
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Hegarty on Advertising : Turning Intelligence into Magic
John Hegarty
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Social Media Strategy : Marketing, Advertising, and Public Relations in the Consumer Revolution
Keith A. Quesenberry
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Understanding Fashion Scandals : Social Media, Identity, and Globalization
Professor Annamari (Aalto University, Finland) Vanska
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Book of Ideas : A Journal of Creative Direction and Graphic Design - Volume 1 1
Radim Malinic
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Creativity For Sale : How to start and grow a life-changing creative career and business
Radim Malinic
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Badvertising : Polluting Our Minds and Fuelling Climate Chaos
Andrew Simms
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Beautiful PR : Finding your brand’s heartbeat for authenticity in communication
Sophie Attwood
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The Million Dollar Sprint - Zero to One Million In Revenue : How to scale a hyper-profitable service business without investment and within 12 months.
Richard Woods
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Brand Positioning With Power : Maximize Your Marketing Impact
Robert S. Gordon
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Branded Entertainment in Korea
Hyunsun Yoon
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The Routledge Handbook of Nonprofit Communication
Gisela (University of Beira Interior, Portugal.) Goncalves
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The Art of the Classic Western Movie Poster
Ed Hulse
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Effective Financial Communication : Key Concepts, Empirical Insights, and Implications for Practice
Christian Pieter Hoffmann
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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Tactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
Jeremiah Favara
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The Darker Side of Social Media : Consumer Psychology and Mental Health
Angeline (The University of Texas at Austin, USA) Close Scheinbaum
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Sustainable Marketing Planning
Neil Richardson
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. Gaggin
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