Brand Positioning With Power : Maximize Your Marketing Impact
Robert S. Gordon
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Konsum in der Krise? : Zur Stellung von Qualitat und Werten in der modernen Wegwerfgesellschaft
Patrick Peters
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Konsum in der Krise? : Zur Stellung von Qualitat und Werten in der modernen Wegwerfgesellschaft
Patrick Peters
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Marketing Metrics : The Manager's Guide to Measuring Marketing Performance
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Narrative Economics : How Stories Go Viral and Drive Major Economic Events
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The Network Is Your Customer : Five Strategies to Thrive in a Digital Age
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The Consuming Instinct : What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
Gad Saad
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The Digital Doctor: Hope, Hype, and Harm at the Dawn of Medicine's Computer Age
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Customer Experience 3.0 : High-Profit Strategies in the Age of Techno Service
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The Moral Economy : Why Good Incentives Are No Substitute for Good Citizens
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Infinite Possibility : Creating Customer Value on the Digital Frontier
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Naming and Framing : Understanding the Power of Words across Disciplines, Domains, and Modalities
Viktor Smith
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High-Profit Selling : Win the Sale Without Compromising on Price
Mark Hunter
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The Aisles Have Eyes : How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
Joseph Turow
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A Year Without "Made in China" : One Family's True Life Adventure in the Global Economy
Sara Bongiorni
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