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Advertising and Promotion - eBook

Advertising and Promotion

Chris Hackley

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Understanding Public Relations : Theory, Culture and Society - eBook

Understanding Public Relations : Theory, Culture and Society

Lee Edwards

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Public Relations and Social Theory : Key Figures and Concepts - eBook

Public Relations and Social Theory : Key Figures and Concepts

oyvind Ihlen

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Crisis Communications : A Casebook Approach - eBook

Crisis Communications : A Casebook Approach

Kathleen Fearn-Banks

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PR Power: Inside Secrets From the World of Spin - eBook

PR Power: Inside Secrets From the World of Spin

Amanda Barry

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International Communications Strategy : Developments in Cross-Cultural Communications, PR and Social Media - eBook

International Communications Strategy : Developments in Cross-Cultural Communications, PR and Social Media

Silvia Cambie

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Successful Employee Communications : A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication - eBook

Successful Employee Communications : A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication

Sue Dewhurst

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Effective Speaking : Communicating in Speech - eBook

Effective Speaking : Communicating in Speech

Christopher Turk

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The Economics of Industrial Innovation - eBook

The Economics of Industrial Innovation

Chris Freeman

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Strategic Communication : An Introduction to Theory and Global Practice - eBook

Strategic Communication : An Introduction to Theory and Global Practice

Jesper (Lund University, Sweden) Falkheimer

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Scenario Based Strategy : Navigate the Future - eBook

Scenario Based Strategy : Navigate the Future

Paul de Ruijter

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The Four Stages of Highly Effective Crisis Management : How to Manage the Media in the Digital Age - eBook

The Four Stages of Highly Effective Crisis Management : How to Manage the Media in the Digital Age

Jane (Jane Jordan & Associates, Green Valley, California, USA) Jordan

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The Big Idea - eBook

The Big Idea

Jones Robert Jones

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Public Relations For Dummies - eBook

Public Relations For Dummies

Eric Yaverbaum

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How to Make the Most of Every Media Appearance - eBook

How to Make the Most of Every Media Appearance

George Merlis

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No B.S. Guide to Brand-Building by Direct Response : The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It - eBook

No B.S. Guide to Brand-Building by Direct Response : The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It

Dan S. Kennedy

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Relationship Building in Public Relations - eBook

Relationship Building in Public Relations

Petra Theunissen

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Narratives of Crisis : Telling Stories of Ruin and Renewal - eBook

Narratives of Crisis : Telling Stories of Ruin and Renewal

Matthew Seeger

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Influencer Marketing : Building Brand Communities and Engagement - eBook

Influencer Marketing : Building Brand Communities and Engagement

Sevil (Bournemouth University, UK) Yesiloglu

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Strategic Communication : Public relations at work - eBook

Strategic Communication : Public relations at work

Jane (University of Queensland) Johnston

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Crisis Communication : Managing Stakeholder Relationships - eBook

Crisis Communication : Managing Stakeholder Relationships

Audra (Kristiania Univ. College, Norway) Diers-Lawson

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New Media Unions : Organizing Digital Journalists - eBook

New Media Unions : Organizing Digital Journalists

Nicole S. Cohen

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The Dark Side of Marketing Communications : Critical Marketing Perspectives - eBook

The Dark Side of Marketing Communications : Critical Marketing Perspectives

Tim Hill

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Mission : How the Best in Business Break Through - eBook

Mission : How the Best in Business Break Through

Michael Hayman

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