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Working in the 21st Century : An Oral History of American Work in a Time of Social and Economic Transformation
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The Pricing Compass : Finding the Solution to Your Pricing Puzzle
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Fostering Sustainable Behavior : An Introduction to Community-Based Social Marketing (Third Edition)
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Winning on Purpose : The Unbeatable Strategy of Loving Customers
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Economic Lives : How Culture Shapes the Economy
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Predictive Analytics for Marketers : Using Data Mining for Business Advantage
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Behavioural Public Policy
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Von Neumann, Morgenstern, and the Creation of Game Theory : From Chess to Social Science, 1900-1960
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The Economic Psychology of Tax Behaviour
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