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Managing Service Firms : The Power of Managerial Marketing

Per Skalen

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Managing Service Firms : The Power of Managerial Marketing

Per Skalen

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Marketing Discourse : A Critical Perspective

Per Skalen

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Marketing Discourse : A Critical Perspective

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Managing Service Firms : The Power of Managerial Marketing

Per Skalen

Managing Service Firms : The Power of Managerial Marketing

Per Skalen

Marketing Discourse : A Critical Perspective

Per Skalen

Marketing Discourse : A Critical Perspective

Per Skalen