Consuming Books : The Marketing and Consumption of Literature
Stephen Brown
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Managing Service Firms : The Power of Managerial Marketing
Per Skalen
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Managing Service Firms : The Power of Managerial Marketing
Per Skalen
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Branding Masculinity : Tracing the Cultural Foundations of Brand Meaning
Elizabeth Hirschman
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Branding Masculinity : Tracing the Cultural Foundations of Brand Meaning
Elizabeth Hirschman
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Managing Service Firms : The Power of Managerial Marketing
Per Skalen
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Generation Y in Consumer and Labour Markets
Anders, Ph.D. Parment
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Branding Masculinity : Tracing the Cultural Foundations of Brand Meaning
Elizabeth Hirschman
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Marketing Discourse : A Critical Perspective
Per Skalen
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