The Portable MBA in Economics Paperback / softback
by Philip K. Y. Young, John J. McAuley
Part of the The Portable MBA Series series
Paperback / softback
- Information
Description
This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the business environment along with a framework for making business decisions.
Demonstrates how to assess economic news and apply this information to business forecasting and such problems as pricing product and whether to initiate a marketing campaign.
Features an economic tool kit which explains economic indicators, the Federal Reserve's role, foreign trade and exchange rates, how to analyze demand for a product and pricing cost benefit evaluation.
Includes numerous examples and case studies.
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:304 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:23/05/1994
- Category:
- ISBN:9780471595267
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:304 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:23/05/1994
- Category:
- ISBN:9780471595267
