Good Works! : Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
Philip Kotler
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Good Works! : Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
Philip Kotler
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Marketing in the Public Sector : A Roadmap for Improved Performance
Philip T. Kotler
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Marketing in the Public Sector : A Roadmap for Improved Performance
Nancy R. Lee
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Up and Out of Poverty : The Social Marketing Solution
Dr. Philip T. Kotler
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Policymaking for Citizen Behavior Change : A Social Marketing Approach
Nancy R. Lee
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Policymaking for Citizen Behavior Change : A Social Marketing Approach
Nancy R. Lee
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Format: eBook (PDF)