The Value Effect: A Murder Mystery about the Compulsive Pursuit of 'The Next Big Thing' Hardback
by GUASPARI
Hardback
- Information
Description
Someone is killing the entrepreneurial spirit of American businesses. Perpetually searching for The Next Big Thing, workers have overlooked the Value Effect, which can provide the alignment and energy needed to create and sustain change. John Guaspari ingeniously lays out the problem as a murder mystery. Part I describes the ailing Lodestar, Inc. and its executives who meet to plan new strategies. When the consultant who introduced last year's successful Next Big Thing -- the Value Effect -- suddenly turns up dead, detective Leonard Gatling investigates. Part II analyzes the evidence of the Value Effect. The mystery is solved when everyone finally understands that the Value Effect is not really a Next Big Thing at all but a surprisingly straightforward solution to a persistent problem.
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:192 pages
- Publisher:Berrett-Koehler
- Publication Date:10/07/2000
- Category:
- ISBN:9781576750926
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:192 pages
- Publisher:Berrett-Koehler
- Publication Date:10/07/2000
- Category:
- ISBN:9781576750926