Applied Marketing Analytics Using R
Gokhan Yildirim
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Place Marketing and Temporality
Gary Warnaby
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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European Consumers in the Digital Era : Implications of Technology, Media and Culture on Consumer Behavior
Malgorzata (Dept. of Intnl Management, Poznan Univ. o Bartosik-Purgat
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Consumer Ethnocentrism, Country of Origin and Marketing : Food Market in Poland
Pawel (University of Lodz, Poland.) Bryla
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Transhumanisms and Biotechnologies in Consumer Society
Jennifer Takhar
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The Routledge Handbook of Digital Consumption
Rosa Llamas
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Anti-Consumption : Exploring the Opposition to Consumer Culture
Helene Cherrier
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Consumer Behavior: Buying, Having, and Being, Global Edition
Michael R. Solomon
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Qualitative Consumer and Marketing Research
Russell W. Belk
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Essentials of Marketing Research, Global Edition
Naresh K. Malhotra
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Statistics for Marketing and Consumer Research
Mario Mazzocchi
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Marketing Research : Delivering Customer Insight
Alan (University of Strathclyde, UK) Wilson
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Sensory Marketing : Research on the Sensuality of Products
Aradhna (University of Michigan, Ann Arbor, USA) Krishna
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Marketing Research: An Applied Orientation, Global Edition
Naresh K. Malhotra
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Consumer Neuroscience
Moran (Northwestern University) Cerf
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