HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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The Quintessence of Strategic Management : What You Really Need to Know to Survive in Business
Philip Kotler
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Onlife Fashion : 10 rules for the future of high-end fashion
Philip Kotler
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Transformational Sales : Making a Difference with Strategic Customers
Philip Kotler
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£54.99
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H2H Marketing : The Genesis of Human-to-Human Marketing
Philip Kotler
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H2H-Marketing - von Menschen fur Menschen : Marketing mit mehr Verantwortung und Nachhaltigkeit - Konzeption und Umsetzung
Philip Kotler
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GOOD WORKS! : Wie Sie mit dem richtigen Marketing die Welt - und Ihre Bilanzen verbessern
Philip Kotler
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GOOD WORKS! : Wie Sie mit dem richtigen Marketing die Welt - und Ihre Bilanzen verbessern
Philip Kotler
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Reimagining Operational Excellence : Inspirations from Asia
Philip Kotler
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