Retail Space Analytics Hardback
Edited by Ahmed Ghoniem, Bacel Maddah
Part of the International Series in Operations Research & Management Science series
Hardback
- Information
Description
This edited volume presents state-of-the-art research that can leverage large-scale sensory data collected in grocery/retail stores where a single customer visit may generate nearly 10,000 data points.
For decades, retail shelf space optimization has been confined to the analysis of product allocation decisions over a limited number of shelves, often taken in isolation.
Such models incorporated interesting concepts relating to space and cross-space elasticity in the design of planograms.
Although useful, these models have not addressed the bigger picture of planning store shelf space in a more holistic manner. It is important to note that the space planning analytics in the book are particularly important in an era where e-commerce is on the rise and brick-and-mortar retailing is declining and experiencing severe crises (the retail apocalypse).This is the first research-oriented book that examines novel problems in store space analytics, triggered by modern-day sensorytechnologies, customer trackers, and transactional tools (point-of-sales, etc.).
In fact, such transformative technologies have prompted the development of new and exciting business practices, accompanied by the need for powerful data-driven models and analyses in retail shelf space and layout planning.
The book will facilitate developing algorithms and decision tools that allow a better leverage of the data collected from these mediums.
Information
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Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:181 pages, 1 Illustrations, black and white; XII, 181 p. 1 illus.
- Publisher:Springer International Publishing AG
- Publication Date:10/06/2023
- Category:
- ISBN:9783031270574
£129.99
£89.25
Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:181 pages, 1 Illustrations, black and white; XII, 181 p. 1 illus.
- Publisher:Springer International Publishing AG
- Publication Date:10/06/2023
- Category:
- ISBN:9783031270574