Strategic Analysis : Processes and Tools Paperback / softback
by Andrea Beretta Zanoni
Part of the Routledge Research in Strategic Management series
Paperback / softback
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Description
In the last few years, competition has become increasingly more complex, variable and dynamic, as can be seen in phenomena like globalization and technological acceleration.
To cope with the dynamism and uncertainty of competition, enterprises need capabilities that enable them to respond to competition, as well as to improve their analytical skills and knowledge in order to better manage new strategic projects. Strategic analysis uses both quantitative and qualitative tools to understand both competitive contexts and available company resources.
In Strategic Analysis: Processes and Tools, author Andrea Beretta Zanoni develops a theory of strategic analysis and offers models for the application of strategic analysis tools during all phases of the process including planning and decision-making, the development of control, and the formulation of a strategic diagnosis.
Information
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Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:136 pages, 3 Tables, black and white; 35 Line drawings, black and white
- Publisher:Taylor & Francis Ltd
- Publication Date:27/07/2016
- Category:
- ISBN:9781138203099
Other Formats
- EPUB from £42.11
- PDF from £42.11
- Hardback from £116.83
Information
-
Out of StockMore expected soonContact us for further information
- Format:Paperback / softback
- Pages:136 pages, 3 Tables, black and white; 35 Line drawings, black and white
- Publisher:Taylor & Francis Ltd
- Publication Date:27/07/2016
- Category:
- ISBN:9781138203099