The Google Model : Managing Continuous Innovation in a Rapidly Changing World Hardback
by Annika Steiber
Part of the Management for Professionals series
Hardback
- Information
Description
This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries.
With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies.
The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries.
The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice.
The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.
Information
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In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Hardback
- Pages:125 pages, 5 Illustrations, black and white; XIV, 125 p. 5 illus.
- Publisher:Springer International Publishing AG
- Publication Date:29/04/2014
- Category:
- ISBN:9783319042077
Other Formats
- PDF from £38.24
Information
-
In Stock - low on stock, only 1 copy remainingFree UK DeliveryEstimated delivery 2-3 working days
- Format:Hardback
- Pages:125 pages, 5 Illustrations, black and white; XIV, 125 p. 5 illus.
- Publisher:Springer International Publishing AG
- Publication Date:29/04/2014
- Category:
- ISBN:9783319042077
