The Complete Idiot's Guide to Memes : Find Out What Makes an Idea Catch On EPUB
by Damon Brown, Ph.D. John Gunders
EPUB
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Description
The ways of memes.
Memes are "viruses of the mind" - symbols, ideas, or practices that are transmitted through speech, gestures, and rituals. Understanding how symbols like the peace sign or ad slogans like "Where's the beef?" or viral videos become part of our common culture has become a primary focus of sales and marketing companies across the globe. The Complete Idiot's Guide to Memes explains how memes work, how they spread, and what memes tell us about how we make sense of our world.
?First book to cover all types of memes, including viral memes in the digital age
?Features the Most Influential Memes in History and the Ten Biggest Internet Memes
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- Format:EPUB
- Pages:336 pages
- Publisher:Dorling Kindersley Ltd
- Publication Date:05/10/2010
- ISBN:9780241884409
Information
-
Download Now
- Format:EPUB
- Pages:336 pages
- Publisher:Dorling Kindersley Ltd
- Publication Date:05/10/2010
- ISBN:9780241884409