The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies, Hardback Book

The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies Hardback

Edited by Daniel Thomas (Rutgers University - Camden, USA) Cook, J. Michael (The American University in Cairo, Egypt) Ryan

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With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entries varying in length from 500 to 5,000 words, with a list of suggested readings for each entry and cross-references, as well as a lexicon by category, and a timelineBrings together the latest research and theories in the field from international contributors across a range of disciplines, from sociology, cultural studies, and advertising to anthropology, business, and consumer behaviorAvailable online with interactive cross-referencing links and powerful searching capabilities within the work and across Wiley’s comprehensive online reference collection or as a single volume in print  www.consumptionandconsumerstudies.com

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