Crossing the Chasm : Marketing and Selling Technology Projects to Mainstream Customers eAudiobook MP3
by Geoffrey A. Moore
Narrated by Mike Chamberlain
eAudiobook MP3
- Information
Description
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
Information
-
Unavailable
- Format:eAudiobook MP3
- Run-time:9 hours 45 mins
- File size:803.99MB
- Publisher:HarperAudio
- Publication Date:11/12/2012
- Category:
- ISBN:9780062262714
Information
-
Unavailable
- Format:eAudiobook MP3
- Run-time:9 hours 45 mins
- File size:803.99MB
- Publisher:HarperAudio
- Publication Date:11/12/2012
- Category:
- ISBN:9780062262714