Strategic Management: Creating Competitive Advantages, Paperback / softback Book

Strategic Management: Creating Competitive Advantages Paperback / softback

Paperback / softback

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Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

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  • Format:Paperback / softback
  • Pages:512 pages, Illustrations, unspecified
  • Publisher:McGraw-Hill Education
  • Publication Date:
  • Category:
  • ISBN:9781259900457

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Information

  • Format:Paperback / softback
  • Pages:512 pages, Illustrations, unspecified
  • Publisher:McGraw-Hill Education
  • Publication Date:
  • Category:
  • ISBN:9781259900457