- Information
Description
This book debunks the notion that the Chief Executive is the primary figurehead and places line managers at the forefront.
Using a mixture of unique but tried and tested bespoke management models and case studies, line managers are identified as the critical community in the war between brands.
Information
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Download Now
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:03/06/2016
- Category:
- ISBN:9780230579507
Information
-
Download Now
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:03/06/2016
- Category:
- ISBN:9780230579507
