Summary of Damon Centola's Change EPUB
by IRB Media
EPUB
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Get the Summary of Damon Centola's Change in 20 minutes. Please note: This is a summary & not the original book. Original book introduction: Most of what we know about how ideas spread comes from best-selling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral", and good behavior is "nudged" forward. The problem is that the world they describe is a world where information spreads, but beliefs and behaviors stay the same.
When it comes to lasting change in what we think or the way we live, the dynamics are different: beliefs and behaviors are not transmitted from person to person in the simple way that a virus is. The real story of social change is more complex. When we are exposed to a new idea, our social networks guide our responses in striking and surprising ways.
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- Format:EPUB
- Pages:51 pages
- Publisher:IRB
- Publication Date:30/11/2021
- Category:
- ISBN:9781952482786
Information
-
Download Now
- Format:EPUB
- Pages:51 pages
- Publisher:IRB
- Publication Date:30/11/2021
- Category:
- ISBN:9781952482786