Summary of Sean Ellis & Morgan Brown's Hacking Growth, EPUB eBook

Summary of Sean Ellis & Morgan Brown's Hacking Growth EPUB

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Get the Summary of Sean Ellis & Morgan Brown's Hacking Growth in 20 minutes. Please note: This is a summary & not the original book. Original book introduction: So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn't explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies' extraordinary rise. That methodology is called Growth Hacking, and it's practitioners include not just today's hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers.

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