From Soapbox to Soundbite : Party Political Campaigning in Britain since 1945 Paperback / softback
by M. Rosenbaum
Paperback / softback
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Description
Electioneering in Britain is now a highly sophisticated and professionalised activity.
This is the first book to examine in detail the dramatic transformation since 1945 in the campaign techniques used by political parties. Organised according to a clear thematic structure, it analyses the development of each element of electioneering as well as overall issues such as agenda setting and negative campaigning.
A comprehensive overview, this revealing and entertaining book draws on interviews with many key participants and research in party archives.
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Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Paperback / softback
- Pages:315 pages, XII, 315 p.
- Publisher:Palgrave Macmillan
- Publication Date:14/01/1997
- Category:
- ISBN:9780333619452
Other Formats
- PDF from £39.09
Information
-
Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Paperback / softback
- Pages:315 pages, XII, 315 p.
- Publisher:Palgrave Macmillan
- Publication Date:14/01/1997
- Category:
- ISBN:9780333619452