Strategic Tendering for Professional Services : Win More, Lose Less, Paperback / softback Book

Strategic Tendering for Professional Services : Win More, Lose Less Paperback / softback



WINNER: Business Book Awards 2018 - Selling the Dream CategoryCompetitive bidding for work is a long-established aspect of business within the professional services and consulting sector.

For many markets, pitching has become a critical element of both attracting and retaining business.

Combating clients' demands and intense competition, firms that want to win and retain business need business development and marketing teams that are experts in creating compelling proposals.

Strategic Tendering for Professional Services offers a masterclass in improving your pitching skills and processes. Drawing on insights from current pitch and proposal professionals and client-side procurement teams, Strategic Tendering for Professional Services provides end-to-end best practice guidance.

From the crucial decision of which request-for-proposals (RFPs) to respond to, right through to the all-important face-to-face presentation and post-pitch follow-up, this practical handbook leads readers through all stages of the process on best practice and strategies for success.

Packed with practical features to help readers put guidance into practice, Strategic Tendering for Professional Services also supports business-wide improvement with a clear analysis of the processes and systems available to support pitch assembly and reporting.

Whether you are a bid and proposal professional looking for extra tools, a business development or marketing manager providing support and expertise to partners, or a professional wanting to improve pitching skills, this book will be key to winning opportunities that will set the firm apart.


  • Format: Paperback / softback
  • Pages: 208 pages
  • Publisher: Kogan Page Ltd
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9780749478513



Free delivery within the UK
Standard Delivery
Within the UK