The Other Side of the Card Hardback

A dean at the University of Toyota presents a compelling story that illustrates how to go beyond the job title to truly lead through self-discoveryThe printed side of the business card represents the ready-made identities created by our job titles.

In The Other Side of the Card, the blank side becomes the focus for discovering your purpose in life-and in the organization.

Through a thought-provoking story of a CEO about to retire, the book illustrates the six progressive steps on the 'me/we' path of personal leadership development.

From discovering the true self to creating meaningful change, The Other Side of the Card gives you the confidence, direction, and tools truly give voice to your leader within.

Key featuresDr. Morrison is vice president and dean of the University of ToyotaDr. Morrison studied at the Drucker/Claremont Graduate SchoolWritten in the bestselling tradition of The Five Dysfunctions of a Team by Patrick Lencioni (Jossey-Bass, 2000) and Leadership and Self-Deception (Berrett-Koehler, 2002)