Contemporary Hollywood Animation : Style, Storytelling, Culture and Ideology Since the 1990s Paperback / softback

A cultural history of the contemporary Hollywood animated feature, from Toy Story to The Lego MovieExamines critically a range of prominent contemporary Hollywood animated features Reveals the aspects which make these texts attractive to multiple audience sectionsSituates the genre in its social, cultural, and industrial contextsContributes to current debates on children's mediaUntil the 1990s, animation occupied a relatively marginal presence in Hollywood.

Today, it is at the very heart of both the film industry and contemporary popular culture.

Charting the major changes and continuities in Hollywood animation over the past thirty years, this groundbreaking book offers an authoritative history of Hollywood animation since the 1990s.

Analysing dozens of key films, including The Lion King, Toy Story, Shrek, Despicable Me, Frozen and Moana, it examines the emergence of new genres and stylistic approaches, as well as the ongoing blurring of boundaries between animation and live-action.

Identifying narrative and thematic patterns, and developments in industry and style, the book explores how animation in the United States both responds to and recapitulates the values, beliefs, hopes and fears of the nation.