Working on Health Communication Hardback
by Nova Corcoran
Hardback
- Information
Description
Good communication is at the heart of strategies for effective health promotion and public health.
At a time when lifestyle and preventable diseases are still on the rise, practitioners are in need of the skills to deliver effective health messages to the right audience, at the right time.
Responding to this demand, Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns. The book follows the campaign design process step-by-step. It covers every stage from selecting theoretical models and identifying the message and target audience, right through to running the campaign and evaluating its success. "Real-life examples" of actual campaigns are used throughout to show how theoretical ideas work in practice. Working on Health Communication is ideal for students and practitioners in public health, health promotion and other health-related areas who are working on health campaigns.
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:200 pages
- Publisher:Sage Publications Ltd
- Publication Date:10/12/2010
- Category:
- ISBN:9781847879226
Other Formats
- EPUB from £33.14
- Paperback / softback from £36.81
- PDF from £33.14
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:200 pages
- Publisher:Sage Publications Ltd
- Publication Date:10/12/2010
- Category:
- ISBN:9781847879226